Sep 19 2013

America’s Best Bike Shops

Published by at 7:45 pm under Uncategorized

To determine America’s Best Bike shops for 2013, a team that consisted of NBDA
Board Members determined the results should highlight shops that best supported
their community, provided the top notch customer service, and supported the
industry both locally and nationally.

An all points bulletin was sent to
bike shops across North America asking for their participation in completing an
application that consisted of eight essay questions. The answers explained in
measurable detail, what sets them apart from the competition to make them
“America’s Best”. ¬†Shops receiving a high score were Mystery Shopped to verify
the claims both in the shop and on-line.

An independent party matched
each application against a checklist to determine a final score.   The point
system consisted of:
* 100 points for customer support

* 100 points
for knowledgeable staff

* 90 points for operational excellence

*
60 points for marketing excellence

* 90 points for community
involvement

* 40 points for local bike advocacy

* 40 points for
national bike advocacy

* Up to 50 points for extra credit (chance to get
the last word)

* The Mystery Shopper has a maximum of 100 points that
could be awarded.
You’ll note there are more than 500 possible points
possible, and the blog has been corrected to reflect that. The cut-off of 370 is
accurate.

We expect the number of stores applying will grow in the future
as the program gains momentum, and as people fully digest the fact that there is
no Top 100. My guess is that there are 500-800 stores out there who would
qualify if they chose to apply and took it seriously.

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